6. Knowing Who The Audience Are For Your Press Release

It used to be so easy. You wrote press releases for the press, and a very small number at that. It may have been the case before emails and web access that you sent out press releases to a whole list of potentially interested journalists, but you...

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7. The Best Way Of Writing A Press Release In The Net Age

The press release has been around for 100 years now. In 1906 Ivy Lee, the father of modern PR, invented it for Pennsylvania Railroad, a client of his at the time. In the Internet Age, this form of PR has taken a whole new twist, as it's not...

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8. Are Press Releases Relevant In The 21st Century?

Press releases have been around since 1906, when Ivy Lee, the father of modern PR, invented it for Pennsylvania Railroad, a client of his at the time. Lee would have been astounded at the change in communication methods over the last 100 years....

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9. How To Write The Perfect Diy Press Release

Press releases can play a huge part in promoting your business! If you have a bountiful advertising budget, you may choose to hire professional writers to do your press releases. However, it isn’t necessary to hire anyone to do this. You can...

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10. Corporate Gifts- 10 Tips To Successful Business Gift Giving

Corporate Gifts and even small business gifts sent in a heartfelt manner can work well to firm up business relationships and let clients know they are appreciated. Here are 10 tips to help your holiday business gifts work for you and return holiday...

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